Everything is on the move – in constant motion. Time is of the essence. Here and now, that’s what is important. Faster than ever, better than ever, more than ever – new possibilities, new tools, rapidly and online. Where do concerts goers buy tickets – mobile or desktop? Where do they search for shows?Marketing creative ideas and CRM and data analytics abilities – how to combine those expectations, how to colaborate and achieve synergy? Finetuning customer communication in real time.